How do I start a Career in Brand Management?

Brand Management

There are many nuances of a Career in Brand Management. Unfortunately, it is very difficult to find information about What Brand Management actually is. Most pages on the internet just talk about How to get into Brand Management. It had been a while since I was researching about a Career in Brand Management, when I came across:

Pralabh Kashyap's point of view!

With 4 years & 7 months of professional experience, Pralabh Kashyap understands Brand Management. Pralabh Kashyap has worked in Brand Management as Assistant Manager in Sharekhan Limited. In Pralabh Kashyap's own words, this is how Pralabh Kashyap got into Brand Management: "After completing my education, I started my career with India News & News X as a Management Trainee in Media Sales department. After that in 2013, I joined DDB Mudra Group. Since 2017, I am working with ShareKhan Limited as an Assistant Manager."

Career Video on Brand Management

In a video, Pralabh Kashyap has talked about various aspects of a Career in Brand Management. Pralabh Kashyap started by explaining Brand Management as: "Brand Management is the process of maintaining, improving, and upholding a brand so that the name is associated with positive results" It was an amazing video with great information.

I found the video unique because it talked about Education in terms of things which can be learnt from books, to excel at a Career in Brand Management and not as a list of Qualifications, which one needs to get into Brand Management. Pralabh Kashyap touches upon these in the Education section of the Video:
  • Media Buying
  • Media Planning
  • Data Analytics
  • Market Research
  • Demographics
  • Designing
  • Budget Planning
  • Campaign Management
  • Brands
  • General Awareness
Sills and success goes hand in hand. One needs to get a hold of essential skills.
Pralabh Kashyap then explains why these Skills are essential for a Career in Brand Management:
  • Communication
  • Story Telling
  • Creativity
  • Negotiation Skills
  • Logical Thinking
  • Open Mindedness
  • Networking
  • Enthusiasm
  • Adaptability
Positives of this Career are quite interesting.
Pralabh Kashyap believes that the following are some of the Positives of a Career in Brand Management:
  • Non Monotonous Job
  • Brand Creation
  • Growth
  • Always Updated
  • Monetary Benefits
  • Travelling
Challenges define a Career as much as the Positives of the same.
And, Pralabh Kashyap believes that one needs to prepare for following Challenges of a Career in Brand Management:
  • Work Life Balance
  • Mental Pressure
  • Deadline Oriented
  • Sedentary Lifestyle

In the final section of the video Pralabh Kashyap talks about How a day goes in a Career in Brand Management. This video is by far the best video on a Career in Brand Management, that I have ever come across. To see the full Talk, one needs to install the LifePage Career Talks App. Here is a direct deep link of the Video:

Career Counseling 2.0

This disposition on a Career in Brand Management was just the starting point of my research on LifePage. You can engage in Career Planning using LifePage. LifePage is the world’s most evolved Career Platform. You can use LifePage to find your Career Objective. LifePage also offers the most comprehensive Career Planning process. You can use LifePage to explore more than a thousand Career Options. LifePage has the most exhaustive Career List. It is truly Career Counseling 2.0 Every Career Platform in the world talks about How to get into a Career and LifePage starts first with Why you should choose a particular Career. It is an incredible platform focussed on the right topic. Do have a look at:

Similar Career List on LifePage

I continued with my research on LifePage and thoroughly studied these links to gain more perspective:
  • Career in Audio Branding
    [Founder & Creative Director | Jingles India]

  • Career in Advertising
    [Creative Strategist | Various Creative Assignments]

  • Career in Branding
    [CEO | North Star Consultancy]

  • Career in Brand Management
    [Head of Marketing | Gourmet Investments Private Limited]

  • Career in Brand Management
    [Founder | Blue Letter]

  • Career in Customer Journey Designing
    [Founder, Designer, Mentor | Designsteps Creative Academy LLP, Dehradun]

  • Career in Advertisement Sales
    [Assistant Manager - Sales | Zee Entertainment Ltd]

  • Career in Brand Management
    [Brand Manager | Zenden]

Information about other Career Options

Internet has so many incredible articles about so many Career options, have a look at these:

Interesting Career Articles

Mission IIT JEE – India’s biggest tragedy!Mission IIT JEE – India’s biggest tragedy!
Education System in IndiaEducation System in India
LifePage App – choose a Career in 3 stepsLifePage App – choose a Career in 3 steps
The App that will help you find which Career is best for youThe App that will help you find which Career is best for you
Most important aspect of choosing a CareerMost important aspect of choosing a Career

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